Smartphones have completely changed how we get our information today. The results of a study conducted by the American Press Institute, states, "66 percent of Americans report that they get news of any type from a computer and 63 percent from a smartphone." This number is likely to grow in the years to come.
However, people aren't just using their phones for information, but various other things as well. Smartphone use in the last decade has doubled to an average of 24 hours a week. That's a lot of time!
All smartphones have applications that can be used for all kinds of things. Being an app developer is an up and coming job for our future. To create a successful app, it needs to be what people want to spend their hours looking at.
We're going to cover the key features you should think about when developing an app.
Fix a Problem
Smartphones are designed to make our lives more comfortable, and apps work in the same way. People are more likely to use an app that helps them get something quickly. Think about the most used applications we have today.
Social Media and communication apps are the frontrunners, with WhatsApp, Facebook, and Instagram leading. After that, it's apps like Uber, Google Maps, Amazon Mobile. These types of apps were created to solve a problem,
Uber made it easier for us to find a taxi and a constant rate. Google Maps helps us find where we need to go quickly with precise directions. Amazon Mobile makes shopping as easy as clicking a few buttons.
If you can think of an everyday problem that your app can solve or at least make it better, then you'll have an app people want to check out. It doesn't have to be a complex idea, but something that will change how we do that something.
Make It User-Friendly
Once you have your unique idea for an application, it's essential to make it user-friendly. There are many free online platforms to use to assist you in designing the most user-friendly app. Pop over to this website for help with app designing.
Straightforward apps are clear, and users can obtain the information quickly. In most cases, less is more when it comes to design. Having too much going on at one time can seem chaotic and stressful for users.
Another thing to consider is the font, color, and other elements that your app has. This might not seem like a great thing, but people are very visually driven. If it's nice to look at, they will probably stay on longer.
There's also a lot of research on how the color scheme of your app dictates your opinion of it. Think about the emotion you want to evoke from your app. Is it there for people to feel calm? Then, use blues. Are you looking to get people excited about your app? Perhaps red is a better choice.
This small design element can play a massive role if people continue using your app.
Select the Correct Features
Once people have the app, you want them to continue using it. A great way to do this is by setting the correct features. You can decide how you want notifications to be sent out.
Think about what type of notification will be useful for your app. You can set up notifications for when something is new, a special offer, or if you haven't seen them in a while. You can also notify your audience when their next payment is due.
Some other features to consider are if you want to link your app with a social media platform like Facebook for secure sign-up. You can also set up incentives for going on the app every day in the form of a loyalty program.
These interactive features will remind the user about your app and make them more likely to check it out. However, be careful not to notify or push too much as this can annoy users and turn them away.
The Bottom Line
App development is on the rise for jobs and businesses. There are thousands of apps in the App Store, so it's crucial to make yours stand out.
With our suggestions for creating an app that fixes a problem, making it user-friendly, and by adding features, you'll have an application everyone wants to use!
