Maxim Lukyanov, a business development expert and co-founder of NEMAX CAPITAL, ex. Head of the sales department at Huawei Enterprise Russia.

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How is Business Development Organized in The B2B Market?

It can be carried out by internal employees (and sometimes even an entire department) of a company and external specialists. Business developers are often compared to marketers and sales managers. However, business development specialist deals with more overarching matters, immersing themselves in various business processes of the company and tackling a broader range of strategic tasks.

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