TECH & INNOVATION

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Inclusive Web Experience with Accessible PDF

The spread of e-commerce has made it remarkably easy to make purchases or use various services. However, for people with certain disabilities, such as visual impairment, the massive transition to e-commerce has become a kind of challenge. The information on the websites is presented mainly in printed form, but special reading devices cannot read every file format. Learn how to make a PDF accessible to visually impaired people so they can read the content on your website on their own.
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Emotion, Cognition, and Business: The Triad of Effective Storytelling

Storytelling has been a fundamental part of human culture for millennia. From the tales of ancient civilizations to contemporary marketing campaigns, the power of narrative remains unparalleled. Businesses, recognizing this potency, have harnessed storytelling as a powerful tool. Today, in our data-driven world, the synthesis of emotion, cognition, and narrative plays a pivotal role.
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Decoding the Psychology of Direct Mail Marketing Success

Direct mail marketing, often viewed as a traditional form of advertising, has stood the test of time. Even in our digital age, it remains a powerful tool for businesses to connect with their audience. One might wonder, what makes direct mail so effective? The answer lies in understanding the psychology behind it. At the heart of this strategy is the tangible, personal touch that digital mediums often lack
Tessa Ying

Music Artist and Producer Tessa Ying Reaches Top Charts

Tessa Ying's aptitude for the music industry brings her to combine her piano and music production skills to create captivating music videos and music that her audience can interact with. Her original works of art allow her audience to be fully immersed in the music production experience, strengthening the connection between the audience and her. The music producer uses social media to communicate with her audience and help individuals in her audience to express themselves emotionally.
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