Apple's Annual Environmental Responsibility Report bears greener results and is bound to enhance its direction in raising the bar for greener goals in response to environment and Social responsibility. Apple's target is to fabricate products like the iPhone or the MacBook from recycled materials. The utilization of renewable energy is in the order of activities.
Apple's recycled materials will come from old and damaged phones, laptops, tablets and other tech gadgets that were turned over by recycling plants or to facilities that gather these items. The goal is to keep away from mined raw materials, one of the targets of Apple is to end mining. In the recycling process, Apple has a robot called Liam. This Artificial Intelligence can dismantle gadgets and identify materials that are fit for use and reject items for recycling.
Apple has a program that encourages customers to return unused or damaged products. The program is dubbed the Apple Renew recycling program. As an example for the recycling plans of the second largest phone manufacturing company, Apple melted the aluminum casings of the iPhone S6 to be used in factories making mini Mac Computers. It will also be using 100 percent recycled tin solder for the circuit boards for the iPhone 6, as reported by Mac Rumors.
Apple's reliance on established suppliers was also briefed on this premise. They have to adhere to the environmental responsibility that apple is trodding upon. Seven of the major logistics business partners of the company pledged that they will be using renewable sources of energy in the fields of their operation. Apple also committed to bringing four gigawatts of renewable energy by 2020 to its facilities, as reported by CNBC.
Francisco Jeronimo, Research Director for European Mobile Devices at IDC emailed CNBC that the recycling program will encourage loyalty among eco-friendly customers. Recycling of materials should lower costs in production that could lower prices of gadgets, in the long run.
