We explore 50 countries with the most attractive women to illustrate how the cosmetics industry influences global beauty standards.

Owing to its extensive product and service line, the beauty industry greatly influences global perceptions of beauty and self-expression.

Top 50 Countries with the Most Beautiful Women: Global Impact of Cosmetic Industry

(Photo: Unsplash/Antonika Chanel )

Market Growth for Cosmetic Surgery

The world market for cosmetic surgery grew at a CAGR of 9.2% from 2022 to 2023 and hit $46.45 billion. Even though the Russia-Ukraine war has slowed the world economy, the market is still expected to keep growing and hit $63.66 billion by 2027, growing at an 8.2% CAGR. This growth is due to more people wanting to look better, better technology, and more people being okay with cosmetic treatments.

Cosmetic operations improve appearance by addressing wrinkles, scars, and damaged skin. Popular treatments include cosmetic dentistry, dermabrasion, brow lifts, Botox, cheek lifts, and chin surgery. In 2022, North America led the market, and it is predicted to grow the fastest.

Leading Companies in the Cosmetics Industry

Allergan Aesthetics, a company of AbbVie Inc., has a program called LIMITLESS that recognizes the accomplishments of women doctors. Working with the American Society of Plastic Surgeons (ASPS) and other groups, LIMITLESS showcases women's achievements in plastic surgery and provides learning and coaching opportunities. It was revealed that AbbVie Inc. made $58.054 billion in net sales in 2022, a 3.3% rise from the previous year.

Another big player in the beauty business is Estée Lauder Companies Inc., which works with other companies to make marketing campaigns and strategic relationships. In China, the brand worked with China Duty-Free Group on a summer takeover campaign in Hainan to promote their best-selling lines and sets that could only be bought at travel retailers. Estée Lauder also worked with Manchester United to reach more people and make men more aware of skincare.

 READ ALSO: Botched Plastic Surgery: Woman Received $13 Million After Surgeon Failed To Warn Her Diabetes May Risk Skin Necrosis


Top 10 Countries with the Most Beautiful Women

1. South Korea

It's known as the "plastic surgery capital of the world," and more than one million cosmetic treatments are performed there every year. About 25% of South Korean women ages 19 to 29 have had cosmetic treatment, up to 39% for women ages 30 to 39.

2. Brazil

Brazil has the second-highest cosmetic treatments globally, making it a world leader in plastic surgery. People who want to look better come to the country because it is a popular destination for medical tourists.

3. United States

Miami has the most board-certified plastic doctors of any city in the country, making it a popular place for cosmetic surgery. The U.S. is the leader in many cosmetic procedures, which helps explain its image of making people look better.

4. Japan

With 2.2% of the world's total, Japan has the fourth-most cosmetic treatments of any country. Eyelid and breast augmentations are two common surgeries.

5. America

Mexico is famous for cosmetic surgeries because it has skilled plastic surgeons, and the procedures are not too expensive. Medical tourists like it because it has low prices and good care.

6. Italia

Germany is a leader in reconstructive and cosmetic surgeries because it has a very modern healthcare system and extensive experience with cosmetic surgeries. Cutting-edge methods are always used in the country.

7. Colombia

Women travel from all over the world to Colombia for plastic, cosmetic, and reconstructive procedures. Colombia is an excellent location for cosmetic enhancements because the surgeons there are licensed, and patient safety is taken seriously.

8. Bangkok

More than 2 million people visit Thailand annually for medical treatments, such as cosmetic surgeries. Thailand has a reputation for quality and affordability, partly thanks to its JCI-accredited hospitals and skilled doctors.

9. Italy

Italy has a lot of people who get plastic surgery. Eyelids and breast surgeries are very popular. There are also a lot of male patients in the business who want to look better.

10. Venezuela

Venezuela's success in beauty pageants has made people highly interested in appearances, which has increased the number of plastic procedures performed. Among the prevalent procedures are buttock lifts, nose jobs, belly tucks, and breast implants.

List of Countries Ranked 11 to 50

11. Argentina

12. France

13. Taiwan

14. Spain

15. Greece

16. Turkey

17. Russia

18. India

19. United Arab Emirates

20. Saudi Arabia

21. China

22. Iran

23. Lebanon

24. United Kingdom

25. Australia

26. Canada

27. Philippines

28. Malaysia

29. Egypt

30. South Africa

31. Switzerland

32. Belgium

33. Sweden

34. Israel

35. Kuwait

36. Jordan

37. Peru

38. Ukraine

39. Dominican Republic

40. Netherlands

41. Austria

42. Chile

43. Qatar

44. Romania

45. Portugal

46. Morocco

47. Singapore

48. Poland

49. Hungary

50. Czech Republic

These countries reflect a global fascination with beauty, where cosmetic surgery shapes beauty standards and perceptions.

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